His favorite beer is Dogfish Head, his favorite car company is Chevrolet and his favorite athlete is LeBron James.
Which inadvertently describes Scumbag Steve.
There are many things that come into play when asking the question, « What is the most popular team in the NFL? »
Here are the four key metrics we looked at when determining popularity:
– average home, away and total attendances
– average money spent on merchandise each year
– average money spent on food and drink during games
– average social media followers, engagement and likes
A new study has revealed that the Dallas Cowboys have the most fans in the NFL.
1 – Dallas Cowboys
Research shows that the Dallas Cowboys are the team with the best fans. They have the highest average attendance at home (93,465) and overall (82,915). A survey of fans of every NFL team found Dallas Cowboys fans to be among the biggest spenders, spending an average of $279.81 on merchandise and $147.68 on in-stadium food and drink. This shows that fans are willing not only to turn up in droves to support their team at matches, but also want to represent their team by wearing their merchandise.
Supporters Index – 55.37
2 – San Francisco 49ers
The 49ers have the highest social media engagement rate at 2.96%, proving that fans are present both online and at games. Also on the road, 49ers fans have one of the highest average road attendances (70,571). Their total average attendance is also one of the highest at 71,131. Fans also spend an average of about $210.31 on merchandise annually, which is higher than many other fanbases.
Supporters index – 54.08
3 – Kansas City Chiefs
The Kansas City Chiefs have the third most popular fans in the NFL according to research. Just like the 49ers, the Chiefs have a high engagement rate of 2.51% and an average of 66,608 likes per post on their social media. The Chiefs have solid average home attendance of 73,499 and 70,764 on the road. However, compared to the First and Second Chiefs teams, fans were reported to spend less on merchandise ($170.45) and food and beverages ($87.11).
Supporters Index – 47.96
4 – Los Angeles Rams
The Rams also boast a good online engagement rate of 2.30%. Coupled with their total average attendance of 69,175, the Rams’ fan base is strong both online and offline. Polls also showed that the average Rams fan spent $332.08 a year on merchandise, one of the highest averages. However, on game days fans spend an average of $99.47, which is slightly lower than other fanbases in the league.
Supporters index – 46.25
5-Seattle Seahawks
The Seahawks have the fifth most popular fan base in the NFL. Data shows Seahawks fans are engaging online, with an average of 60,018 likes per post. This online fan engagement also carries over to the offline action as an average of 69,335 fans come to game days spending an average of $98.75. This is slightly less than other teams, but still the support on game days and online helps them remain in fifth place on this list.
Supporters Index – 45.34
6 – The Raiders of Las Vegas
The Raiders have a 1.89% social media engagement rate and an average of 40,000 likes, which is higher than the league average of 1.52% and 28,008 likes. Raiders fans are consistent with their support on the road as an average of 69,953 attends away games. Fans also spend an average of $226.49 a year on merchandise.
Supporters Index – 43.82
7 – Pittsburgh Steelers
The Steelers are seventh on this list. With over 3,400,000 Instagram followers, it’s impressive that fans maintain a 1.54% engagement rate. The Steelers average total attendance of 67,722, just slightly below the league average of 69,441. Steelers fans also spend an average of $119 a year on merchandise and $115 a game day on food and drink.
Supporters Index – 43.81
8 – Buffalo Bill
The Bills have a high online engagement rate of 2.08%, along with a high overall game attendance of 69,192. Bills fans also spend an average of $260.86 a year on merchandise so they can represent their teams and show their support.
Supporters Index – 43.69
9 – New England Patriots
The Patriots have the most Instagram followers of any team in the NFL, albeit a much lower engagement rate (0.57%). They average 67,757 fans attending games and spend an average of $137.18 during games.
Supporters Index – 42.67
10 – Houston Texans
Texans fans come in tenth, with an average total of 68,427 games watched, the Texans have a good support base home and away. In addition to showing up to games, fans also represent their team, Texan fans spend the most money of any NFL team on merchandise each year ($380.17) and even more on food and drink at games ($ 169.95).
Supporters Index – 42.50
A spokesman for Sidelines.io commented, “Fans are the heartbeat of the NFL, providing an unwavering energy and support that fuels the passion and excitement of the game. Their dedication and loyalty are the basis of the championship, without fans there is no football.
“Every fan of every team is a vital part of what makes the NFL great. The sheer commitment of every fan who travels to watch their team, spends their hard-earned cash on merchandise, food and drink, and continues to support online, demonstrates the level of dedication and love that so many fans have for the game and its their teams »
